Promoted Tweets – How They Work

Twitter’s new promoted tweets are the first step in the companies widely anticipated advertising platform. It’s been coming for a long time, and it’s rather surprising Twitter has held out this long without a significant source of ad revenue.

So just what are promoted tweets and how do they work? When a Twitter user searches on a word, a message appears at the top of the list of tweets returned by the search. The message at the top is a “sponsored” message bought by an advertiser for a particular search term. The tweets returned by the search are continually updated, but the sponsored or promoted tweet stays on top highlighted in yellow.

A search for the word “coffee” produced this promoted tweet by Starbucks.

Promoted Tweets

Eventually, it’s likely Twitter will insert these promoted tweets into the regular tweet stream without requiring a search to trigger their display.
Promoted tweets are removed if they don’t get forwarded or favorited enough, or there are not enough replies.

Twitter is now 4 years old and an advertising income stream is a necessary evil for the profitability and long term survival of the company. The current approach is relatively unobtrusive and does not significantly impact the user experience. I’m hopeful the additional revenue will allow the company to buy more servers and improve the reliability of the service. Keep your fingers crossed.

Success,

Karen

Social Networking: A Marketing Legend Speaks Out

In this short video you will hear a marketing legend tell what really matters when social networking. Hear what he has to say about Facebook and Twitter and ask yourself what you can do to make your social networking efforts pay off in your business.

To Your Social Networking Success,

Karen_Sielski_Sig

Do You Need Free One Way Backlinks? 7 Super Easy Methods…

Backlinks, also called inbound links, are the lifeblood to high search engine rankings. In this article I’m going to give you 7 super easy methods for getting free one way backlinks.

Free One Way Backlinks

A backlink is simply a link from one website that leads back to another website. Ideally, you want the website containing the link to be well established with high quality and relevant content. The higher the page rank of the page containing the backlink the better.

So let’s get started with a brief overview of 7 ways to get free one way backlinks.

1. Online Article Marketing – Simply write short articles on your topic and submit them to top article directories such as ezinearticles.com, goarticles.com, etc. At the end of your article include a resource box containing a link back to your site.

2. Social Bookmarking – This is one of the easiest and fastest ways to get backlinks and drive traffic to your website. I use OnlyWire, a free service that rocks for social bookmarking. After installing Only Wire and setting up my accounts at social bookmarking sites, I simply click the Only Wire button and BOOM… It will bookmark my page to over 30 social bookmarkng and social networking sites.

3. Online Video – You should be doing online video marketing anyway because it is so effective. TO get a backlink, make sure to start the description with “http://www.yourdomain.com” and it will become a clickable link.

4. Commenting – Leaving content rich comments on relevant blogs, videos and forums that get high traffic will not only get you backlinks but lots of traffic as well. And you’ll build up your credibility and expert status in your niche.

5. Press Releases – Write and submit press releases, either free or paid.

6. Content Sharing Sites – Create Hubpages, Squidoo lenses, etc. These sites provide high quality backlinks and can also generate significant traffic as well.

7. Yahoo Answers – Search for questions on your niche and answer with valuable information. Again, you’ll not only get a free one way backlink, but more traffic too.

Getting backlinks has never been easier. Set a goal to get backlinks on a consistent basis and watch your search engine rankings soar.

Future articles will have more details on these methods as well as additional methods for getting your website to the top of the search engines and generating more income quickly.

Take Massive Action For Massive Results,
Karen_Sielski_Sig

Are Any Of These Excuses Stiffling Your Income?

My two sons are on recreational basketball teams for the first time and I have always loved Nike’s slogan so this video struck a nerve with me.

Even though it is only 1 minute long, this video can have a profound impact on your online success. Having the right mindset is absolutely crucial for any type of success online. Watch this video, and write down the excuses that are limiting your business and your income.

Enjoy!

Just Do It,

Karen_Sielski_Sig

How To Brand Your Tweets

Here’s a quick video on a unique and free Twitter tool that does 2 important things for you

1. Let’s you brand your tweets
2. Helps your website rank higher in search results

Watch the short video to see why this is a must have for your tweets.

Get FREE access to this very cool Twitter tool and brand your tweets today!

Enjoy,

Karen_Sielski_Sig