This is an updated version of the social media revolution video.  The statistics are truly amazing.

If you are not doing any social networking you must watch this video. If you are doing social networking you must watch this video and then kick things into high gear.

We are so lucky to experience first hand this exciting time in the online marketing world.

Check out the statistics for yourself.   Prepare to be amazed…

To Your Social Media Success,

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2. Social Media in 10 Minutes a Week
3. Social Media In Plain English

In this short video you will hear a marketing legend tell what really matters when social networking. Hear what he has to say about Facebook and Twitter and ask yourself what you can do to make your social networking efforts pay off in your business.

To Your Social Networking Success,

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There are numerous methods for generating online leads and growing your business online. Before you decide on an approach you should consider these 3 popular myths.

Online Lead Generation Myth #1: There really aren’t any free online lead generation strategies. You’re probably thinking “But Karen, there are lots of ways to generate free leads on the internet like article writing, forum postings, press releases, safelists, blogging, online videos, classified ads, social networking, etc.”

Let me explain. While it is true there are methods for generating online leads that do not cost any money, there are hidden costs most people do not consider.

The hidden costs are time, leverage, effectiveness, and lost opportunity.  When selecting your online marketing strategies, it is crucial to look at more than just the dollar cost of the method. You need to take into account your marketing budget and net profit of each strategy.

Online Lead Generation Myths Busted

Let’s look at a hypothetical example. If you start online advertising with solo ads in ezines, it could easily cost you hundreds of dollars a month of advertising. But you could get hundreds of leads or more and lots of sales.

Assume you spend $500 on solo ads in a month and you get 800 opt-ins from those ads. You make 16 sales and you have a profit of $50 per sale. In this scenario you would have a net profit of $300 (16 x 50 = $800 – $500 for ads). You spent about 6 hours researching which ezines to run ads in and writing your solo ad.

Now in scenario 2 you initiate a “free” article marketing campaign. You write 20 articles in a month and submit them to a top article marketing directory, sending readers to an opt-in page. You have no out of pocket costs since you write the article yourself. You get 100 leads and 2 sales with the same $50 profit per sale.

You spent 30 minutes writing each article and 10 minutes submitting it to an article directory. Overall you spent 13 hours on this approach for the month. In this scenario you have a net profit of $100 (2 x $50 = $100 – $0 cost). This scenario is free but you have spent more time and have less net profit at the end of the month.

Now this is a hypothetical example and there are additional factors to consider. In no way should you assume solo ads are better than article marketing. The point is to show you that while some methods have 0 dollar cost, they may cost more in time, produce less profit, and have less residual income.

Bottom line, don’t just look at the initial cost of your online advertising.

Online Lead Generation Myth #2: Relationship businesses can’t be done on the internet.

This is absolutely false. There are many ways to build online relationships. Online video is extremely effective for online relationship building. When done correctly, email can be effective as well. And of course, social networking is growing at an unprecedented pace.

Instead of focusing on the quantity of your online connections, focus on quality and non-spammy marketing approaches. You can have 10,000 friends but if you come across as a spammy marketer you will not get any sales. On the other hand, if you have 100 connections and work to build relationships and add value to those 100 people you could have many sales.

Online Lead Generation Myth #3: It is not possible to generate high quality, low cost leads online. Fortunately, this is not true. There are many ways to build a responsive list of prospects without spending a fortune.

Actively participating in forums focused on your industry or niche is one great way to build a list of hyper responsive prospects. There are many others. It does not have to cost an arm and a leg to generate high-quality online leads.

Bonus Tip: Get FREE step-by-step instructions on generating hyper-responsive online leads. Just enter your name and email address below and you’ll get immediate access.

Yours In Online Success,

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Want to create online videos that get results? Video is one of the best ways for people to get to know, like, and trust you, which will result in more sales and income. But there are some guidelines you need to follow if you want to get the maximum sales and income from your online video marketing efforts.

Here are 7 quick online video tips to get maximum results from your videos:

Tip #1 – Make your video look professional. Have a good, clear background and setting. Clutter and pictures are a big no no! And of course, dress appropriately. However, if you are promoting the lifestyle your business allows, then shoot your videos at the beach, at the slopes, on the golf course, etc.

Online Video Tips For More Sales

Tip #2 – Look directly into the camera and pretend it it someone else’s eyes. Think about your target audience, not the camera, when you talk and be sure to speak from your heart. Pretend you are talking to 1 person, not thousands.

Tip #3 – Provide great value in your content and convey a strong sense of confidence. If you do not speak with confidence, even if you are an expert your audience will not see you as an authority figure with credibility.

Tip #4 – Don’t lead with your website link or call to action. If you put your website URL before the beginning of the video, it’s too much like a commercial and people may click away instantly. First and foremost, your focus should be on providing value. Put your call to action with website link at the end of the video, after you’ve given great content.

Tip #5 – Do not add a video transition, such as a fade, between the main video and the call to action. This alerts your viewers that the content is over and they may click away.

Tip #6 – Add music to the end of the video in the call to action section. Use music with a good beat. People will stay on this shot longer with good music.

Tip #7 - Keep your video short. Generally, your video should be 2-3 minutes max. The shorter the better. On average, only 46% of viewers watch longer than one minute, 36% watch 2 minutes or more, and a mere 17% longer than 3 minutes. If you have a long video, break it up into multiple videos and create a series.

By following these 7 online video tips, you will create high quality videos that generate more sales and income for your business.

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There are numerous ways to effectively grow your business using social marketing. Social networks like Facebook, YouTube, Twitter, MySpace, Tagged, and the professionally oriented LinkedIn are all the rage today.

When used properly, social networking sites can provide massive leverage to grow your business. But for many people, social networking can also be a huge time sink if you don’t know how to connect the dots and have people in your social networks buying from you.

You need to present your business in an appropriate way, without spamming or turning off your online friends, and potentially damaging your relationship with them forever. You’ve got to get them to know, like, and trust you before they will buy what you are selling, especially online. Your online success depends on this more than anything else.

Now I’m going to give you a 5 step formula for getting massive amounts of targeted, free real-time leads. I assume you’ve already chosen the appropriate social networks for your industry or business, opened your accounts, and established some friends.

What’s the next step?  One of the best ways to form a solid business relationship with your network and get more sales is to host an event. It can be a webinar, teleseminar, or even an in-person event.

If you live in a remote geographic area, it will be more difficult to get a big turnout for an in-person event, but if you live in a populated area you can get a good turnout by following this formula. The potential is obviously huge for online events, especially if you do a webinar format.

Let’s dive into the details of the online success 5 step formula.

Step 1. A few weeks before the event write an online press release and submit it to a few free online press release sites like PressAbout and PRLog. Setup a google alert on the keywords you used in the press release. The keyword alert will automatically tell you when your press release gets published.

When the free online press release gets picked up, then go to paid online services like PRWeb and WebWire. You should start getting free, targeted web traffic from the press releases immediately.

Step 2. If you have a website or blog, write about the event on your website.  Take the blog entry and turn it into an article and post it on social sites such as Facebook, Twitter, and LinkedIn. Post your event on EventBrite.com.

Step 3. Tell all of your social marketing friends about the event, and ask them to share it with their friends.

Step 4. Create a short Powerpoint presentation about the content of your event and yourself. Post the slides at SlideShare.net with a transcript.

Step 5. Turn the Powerpoint presentation into a video and submit the video on YouTube and TubeMogul.

Make sure to send people to your social marketing site or blog page that tells a little bit about yourself.  Have people register for the event and send them an email reminder the day before the event and the day of the event.

Follow these 5 steps to generate free real-time leads, then provide valuable content at your event and you will be leveraging your time on social marketing sites into business sales, not just hanging out and having a good time.

To Your Massive Online Success,

PS – To learn more about how to generate tidal waves of traffic to your blog or website, get FREE Instant Access to the 15 Ways To Generate Endless Leads Training Series when you fill in the quick form at the top right. It will only take a few seconds, go do it now!

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This is a truly exciting and amazing point in time for businesses, entrepreneurs, and online network marketers. The possibilities to grow your business online have never been better, and they are about to make a giant leap.

You see, in 2001 there were one billion people online. The 2 billion mark was hit in 2007. The 3 billion mark should happen in early 2011, less than 1.5 years from now.

Free Online Leads

At that unique point in time, 50% of the world’s population will be part of an online global marketplace, the largest economic engine in all of history. Currently, there over 70,000 new online users each and every day.

This is an unprecedented time. As distinguished author Tom Hayes says in his book Jump Point, “Technology, culture, and economics are all coming together in just the right way to create the biggest, most dynamic wealth-creation network the world has ever known.”  Those businesses that don’t react quickly and adapt to the new online marketplace will vanish in an instant.

To help you get started or expand your online marketing efforts, here is a list of 21 ways to get free online leads:

1. Article Marketing sites – eZineArticles.com, ArticlesBase.com, etc.
2. Twitter
3. Social content sites – HubPages, Squidoo, etc.
4. Social networks – Facebook, MySpace, etc.
5. Online video – YouTube, Revver, etc.
6. Blogging
7. Leaving blog comments
8. Forum postings
9. Get other people linking to you
10. Online classified ads – Craigs list, etc.
11. eBay
12. Mini-sites – Weebly, etc.
13. Online press releases – PRLog.com, 24-7PressRelease.com, etc.
14. Podcasting – Podcast.com, etc.
15. Online Presentations – Slideshare.net, Scribd.com, etc.
16. Safelists
17. Meetup groups
18. Joint ventures
19. Affiliate programs
20. Instant messaging
21. E-mail marketing

Bonus Tip - If you would like step-by-step blueprints for getting high quality, low cost traffic to your website, just enter your name and email below. I’ll share with you the details on how you can catapult your business with an endless stream of online leads.

You’ll learn the strategies I used to get my website in the top 99.7% of all websites in less than 2 months. And the best part is it took less than 30 minutes per day.

Change = Opportunity!

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If you don’t avoid these 3 common barriers to online success, the reality is you don’t have much of a chance to make money online. Many people think online marketing is a piece of cake.

After all, everywhere you turn there are sales letters telling you how you can get thousands of highly targeted leads to your website with the snap of your fingers. Or how you can have hundreds of prospects chasing you down with their credit card in hand. They make it sound oh so easy.

3 Online Success Barriers

Unfortunately, it’s not quite that easy and there are some pretty big obstacles that sabotage most people and they end up spending more money online than they make and then they give up. The good news is it is very possible to grow a huge business and income online, if you avoid these 3 barriers to online success.

1. Giving up too early. It’s going to take some work and your early efforts may not succeed. You’ve got to learn from your early mistakes, adjust, and keep trying until you get results.

You need to be persistent and can’t quit at the first sign of failure. Don’t quit if your first few pay-per-click (PPC) campaigns fail. Keep testing and tweaking until you are successful, even if it takes 15 campaigns.

2. Not being consistent and jumping from one strategy to the next, or one opportunity to the next. Many people try pay-per-click (PPC) marketing for a month, lose a bunch of money, and then say it doesn’t work and quit.

The next month they try social networking. Then the next month search engine optimization (SEO). Or maybe they hop from opportunity to opportunity.

When most people hit a road block or don’t get instant results they give up. This is a sure path to failure. You need to get proficient before you make money with an online marketing strategy, and proficiency doesn’t happen overnight.

You need to be 95% proficient to break even, and 99% to make money. It can take 6 months to a year for this to happen, contrary to what most sales letters will tell you. This is the cold hard truth.

You need to pick a strategy and stick with it, overcoming all obstacles, until you are making money with it. Then you can add another strategy. This is the path to being successful online, it is the only way.

3. Not using a proven online marketing system. Your fastest path to online success will come by getting the most detailed, proven, online marketing system that you can. Mentoring or coaching is essential.

You can get tons of free information on the internet, but you’ll spends months or years trying to fit it all together into a system that works. You’ll get overwhelmed and not know what to do next. You won’t have anywhere to turn when you have questions.

You need to learn from others that have been successful and that have spelled out step-by-step what you need to do for results. And then you need someone to turn to when you have questions or when things are working for you the way they should.

One such system is Autopilot Wealth Institute. They have a proven system, detailed step-by-step training, and mentors to help you through the numerous challenges of building an online business.

Watch this free video to see if Autopilot Wealth Institute is right for you.

Your Partner in Online Success,

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One of the early tasks you’ll need to do for your online success is picking a biz domain name for your website and avoiding some common domain name mistakes. This task should not be taken lightly. It is important to take the time to do this step right, no matter how long it takes.

You want your biz domain name to be congruent with your brand, to generate maximum web traffic, and to get top search engine results.

I personally like to brainstorm with a couple of people to get a long list of possible names. Then eliminate biz domain names that are already taken. GoDaddy (www.GoDaddy.com) can provide this information. Many of your best ideas will probably be taken, which is why this step can be difficult.

Biz Domain Name Mistakes

Here are 5 common biz domain name mistakes to avoid when choosing from the remaining names:

1. Picking a name that is difficult to spell or say. When you tell someone your domain name, there should be no ambiguity in how to spell it, and they should be able to remember it easily.

2. Not registering variations of the domain name such as plural and hyphenated versions. If you don’t, your competitors will and they will steal some of your traffic. Domain names are inexpensive, don’t skimp here!

3. Not getting a .com extension. Don’t settle for .net, .info, .ws, .bz, etc. If the .com version is not available, pick a different biz domain name.

4. Not using your main keyterm in your domain. You’ll get a higher relevance score from the search engines if your main keyterm is in your domain name. Higher relevance means more traffic.

5. Not owning your name. In addition to any other domain names you purchase, make sure to get your name in the form FirstLast.com. Even if you don’t need it right away, it’s better to get it before someone else does.

Your biz domain name is a very important aspect of your online success. Avoiding these 5 domain name mistakes is well worth the time you will spend to choose the right name.

Your Partner In Massive Online Success,

Bonus Tip – For domain hosting, autoresponders, a video prospecting system, and more for just $1 click here…

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If you are trying to figure out how to correctly use Twitter marketing to promote your blog or website, watch this video. You’ll learn step-by-step how to get started, what tools to use, and what not to do. Enjoy!

To Your Twitter Marketing Success,
Karen

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Social media is a great way to establish yourself as an authority in your industry or niche. It gives you credibility and exposure. It can also open the door for opportunities with partners, affiliates, and JV’s.

Social Media In 10 Minutes A Week

The more credibility you have, the easier it is to get more sales and more clients.

But you have to be very careful because social media can be a huge time sync if you don’t manage what you do and how you do it.

You can plan your social media updates in about 10 minutes a week using the following system.

Ask yourself some questions about your week and give the answers to your assistant.  If you don’t have an assistant in your office, you can get an internet virtual assistant for around $5 an hour!

Here are the questions to answer

1. What projects am I working on?
2. Am I doing any teleseminars, webinars, or public speaking engagements? Provide details for each such as a website link, date, time, location, topic, audience, etc.
3. What valuable content or tips do you want to share with the social media universe this week. This can be a link to a blog post, article or video, a news event, a quote, a tip, etc.
4. Is there anything you need help with this week?
5. What books are you reading?
6. What events are you attending – teleseminars, webinars, in person events, etc.  Specify details such as date and time.
7. Are there any major business or personal celebrations this week?  Any fun activities you will be doing?

Do this first thing on Monday morning as part of your weekly planning and hand it off to your assistant to do the tedious and time consuming task of scheduling the updates on the appropriate social media sites.

You will need to take some time to set this up by documenting your social media account information and the steps the assistant should take but it will save you countless hours every month.

The key to autopilot online success is creating systems and leveraging your team.  Everyone has the same 24 hours in a day, its what you do with those hours that sets apart the massively successful entrepreneurs and business owners.

Take Action Now For Online Success!

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